- driving engagement anywhere you go - will be worn out and about when our travels as well as obviously during the build up to them, in any engagement with the social platform or at any events we plan to put on - this provides us with a chance to network and represent the brand and get people to start making that link.
- Can use the insta platform then to distribute them to our audience more effectively.
- Wanted to give the overall quality of the t-shirts that little bit more consideration and worth for the audience.
Inspiration came from branded Bape label on Rob's t-shirt. I began to notice how it is a nice touch to any official retail / merchandise brand, so looked in to how I could have some nice labels for added quality upon distribution. Found some branded satin fabric labels to add to the tee's
- this would make them that little bit more professional and desireable
They were £19 for a batch of 20 double sided labels
- so as I had a batch of 20 t-shirts for mock-ups across all of my projects, I got one side AV8 and one side VS to cut mockup costs.
This would work as shown below, sewed on by a sourced fashion / textiles student..
Using some of the illustrations I had began using for the instagram challenge, I began creating a line of Tees that we could begin distributing when the audience had grown enough, these initial made tees can be more personal ones for me & Max to represent the brand with.
Various T-Shirt Design Ideas:
Could be partnered with a back graphic too (symbol-mark on the front, logotype on the back):
Or vice-versa with the smaller logotype on the front and symbol-mark large-scale on the back:
Box Logo Astro Tee Design:
(black?)
(or red? - small or large?):
Front Graphic Tee Options:
Or as a larger graphic on the back? Smaller logotype front-centre?:
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